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Parents urged to ‘turn off technology’ as part of Child Safety Week

Parents urged to ‘turn off technology’ as part of Child Safety Week

Parents are being encouraged to ‘turn off technology’ and help prevent accidents to children caused by them being distracted, as part of a national campaign.   National Child Safety Week, led  by the Child Accident Prevention Trust and supported by Wiltshire Council, takes place from 6 to 12 June. This year’s ‘turn off technology’ theme aims to make people aware of the risks of accidents to children caused by parents being distracted by their mobile devices.   It only take seconds for a child to have an accident – from running into the road, pulling a hot drink over themselves, to falling down the stairs or even drowning in the bath. Serious accidents can happen alarmingly quickly when parents are answering a call or checking a text. Parents are being encouraged to turn off technology at crucial times in the day, to give their children their focus to keep them safer.   Wiltshire Council is helping promote this campaign within early year’s settings and children’s centres. A one-off child safety session is taking place at Studley Green Children Centre on Tuesday 7 June from 10am to 11.30am. Parents can drop in or come for the session to find out about safety in the home. In addition, all children’s centres will be publicising the campaign.   Accidents are a leading cause of death, serious injury and acquired disability for children and young people in the UK. They account for three deaths every week and more than 2,000 hospital admissions.   Wiltshire Council corporate director, Maggie Rae said: “With so much technology available in our homes and while we’re out and about, it’s all too easy to be distracted and take your eye off your children at important times. We hope this campaign helps remind parents that young children can have accidents so easily and so quickly and to be mindful of that when checking mobile devices.   “Simple steps such as switching your phone off at certain points during the day could help prevent accidents happening.”   Wiltshire Council cabinet member for public health, Keith Humphries said: “We know that parents have to juggle competing demands and pressures but we hope this campaign resonates and encourages them to think twice about checking their phone constantly when with their children and help prevent avoidable accidents.”   For more information people should visit www.wiltshire.gov.uk/childsafetyweek or  www.childsafetyweek.org.uk


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